As a realtor, you know that property price determines the level of interest in a property you’re selling. From the number of showings, to the number and quality of offers, to the way clients rate your services, price is key. Unfortunately, it is also something about which clients have very strong opinions—understandably so. They want a price that nets them the right … Read More
March 2017 feature update
At Brivity, we aim to empower agents, teams and businesses of all sizes by providing the tools and features you need to improve efficiency and communication, so nothing falls through the cracks and you sell more homes. In recent weeks, we’ve introduced lead integration to keep all of your leads in one place, contingent tasks to automate your workflow, contingent … Read More
Get more listings! 10 scripts to overcome 10 seller objections
As a realtor, listings are your bread and butter. Whether a listing presentation succeeds in convincing sellers to list, is about your ability to present yourself better than the competition. However, it typically starts with the ability to overcome seller objections (to listing the property, to pricing it a certain way, to listing with an agent rather than selling themselves, … Read More
Ben Kinney’s biggest secret…
This is my biggest secret. For four years I have been planning and building and connecting the dots. The fact that we have to pay for 20 different software services, re-enter leads, listings, and pendings, and end up using what I can only describe as the creme of the crap software services ticks me off. When we work so hard … Read More
Referral Marketing
Are you sitting on an untapped source of business? One that you could have been mining all along? What is this gold mine? We’re talking about referrals. While many of you will say you’re getting referrals already, are you using this source as fully as you could? A referral refresher When someone offers a referral, they have already vetted that … Read More
Get Involved and Get Noticed
We all have the ability to give back to our community in some way. Writing a check may be the most expedient way to give, but it may not be the most noticeable or impactful. Instead, consider becoming actively involved in your community. Reputation does matter, and you can positively affect yours by: Attending local events and fundraisers; Volunteering … Read More
Diversify Your Communication Channels
Story time. Last week I was sending emails to colleagues from my desk – which I consider my point of world control. I needed answers and wasn’t receiving them. When we finally managed to meet in person I learned that many of our team leaders have so many emails coming in that they are not even answering them anymore! They have … Read More
Practice Makes Perfect Business: The Importance of Scripts for Your Business
Have you ever had this experience? You get on the phone with a client or prospective client and all of a sudden words fail you? Yeah. It happens to everybody. But it doesn’t have to. That’s where scripts come in. Scripts can be for any kind of contact: on the phone or leaving a voicemail, in person, via email … Read More
Time for a Reset: September is the “other” January
We commonly think of January as a time for new beginnings, but September has become its own sort of “reset” point. Author Gretchen Rubin has even dubbed September the “other January.” Kids are returning to school, and offices stop feeling like ghost towns after a wave of summer vacations. September offers us the opportunity for a mid-year fresh start: a … Read More
Using Social Media for Lead Gen. Part Three
Once you’ve chosen the social media networks you’ll be posting to and started generating ideas for posts, it’s time to get strategic about when you’ll be posting as well as managing and tracking your social media efforts. In this, the final part of our three-part series on using social media, we dive into these topics that will keep you on … Read More